GDPR Compliance

Last updated: January 2026

Our Commitment to Data Protection

moor-marten is committed to protecting and respecting your privacy in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This page outlines your rights as a data subject and how we fulfil our obligations as a data controller.

Data Controller

moor-marten acts as the data controller for personal information collected through this website and our vehicle hire services. We determine the purposes and means of processing your personal data.

Contact details:
moor-marten
17 Brunswick Street
Liverpool L2 0PJ
United Kingdom
Email: [email protected]

Lawful Basis for Processing

We process your personal data on the following lawful bases:

• Contract: Processing necessary for the performance of our vehicle hire contract with you
• Legitimate interests: Processing necessary for our legitimate business interests, such as improving our services and preventing fraud
• Consent: Where you have given clear consent for us to process your personal data for specific purposes
• Legal obligation: Processing necessary to comply with our legal obligations

Your Rights Under UK GDPR

As a data subject, you have the following rights:

Right to Access

You have the right to request a copy of the personal data we hold about you. This is commonly known as a Subject Access Request (SAR).

Right to Rectification

You have the right to request that we correct any personal data that is inaccurate or incomplete.

Right to Erasure

You have the right to request that we delete your personal data in certain circumstances, such as when the data is no longer necessary for the purposes for which it was collected.

Right to Restrict Processing

You have the right to request that we restrict the processing of your personal data in certain circumstances, such as when you contest the accuracy of the data.

Right to Data Portability

You have the right to receive your personal data in a structured, commonly used, and machine-readable format, and to have that data transmitted to another controller where technically feasible.

Right to Object

You have the right to object to processing based on legitimate interests or for direct marketing purposes.

Rights Related to Automated Decision Making

You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.

Exercising Your Rights

To exercise any of your rights, please contact us using the details provided above. We will respond to your request within one month. This period may be extended by a further two months if necessary, taking into account the complexity and number of requests.

We may need to verify your identity before processing your request. There is no fee for exercising your rights, although we may charge a reasonable fee or refuse to act on a request if it is manifestly unfounded or excessive.

Data Security

We implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk, including:

• Encryption of personal data where appropriate
• Regular testing and evaluation of the effectiveness of security measures
• Staff training on data protection
• Access controls to limit who can access personal data

International Transfers

We primarily process personal data within the United Kingdom. If we transfer personal data outside the UK, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.

Complaints

If you are not satisfied with how we handle your personal data or respond to your requests, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire SK9 5AF
Website: ico.org.uk

Changes to This Notice

We may update this GDPR notice from time to time. Any changes will be posted on this page with an updated revision date.